Privacy Policy

How we safeguard your information while enhancing your museum experience

Our Privacy Commitment

At ExploringPerot, we are dedicated to providing valuable information about the Perot Museum of Nature and Science while respecting and protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website.

Information We Collect

Personal Information: When you interact with our website, we may collect personal information such as your name, email address, phone number, and mailing address if you choose to provide it through our contact form, newsletter signup, or when planning your visit to the Perot Museum.

Usage Information: We automatically collect certain information about your device and how you interact with our website, including:

  • IP address and device identifiers
  • Browser type and version
  • Operating system
  • Pages visited and time spent on those pages
  • Links clicked and features used
  • Referring website or source

How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing information about the Perot Museum exhibits, events, and educational programs
  • Responding to your inquiries about museum visits and experiences
  • Sending newsletters with updates about new exhibits and special events at the Perot Museum (if you've opted in)
  • Improving our website's content, layout, and functionality
  • Analyzing user behavior to enhance the museum information experience
  • Ensuring the security and proper operation of our website

Legal Basis for Processing (For EEA Users)

If you are located in the European Economic Area (EEA), our legal basis for collecting and using your personal information will depend on the specific information concerned and the context in which we collect it. Generally, we collect personal information from you only:

  • With your consent
  • Where we need it to perform a contract with you
  • Where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms
  • Where we have a legal obligation to collect personal information from you

Information Sharing

We take your privacy seriously and do not sell, rent, or lease your personal information to third parties. We may share your information in the following limited circumstances:

  • With service providers who help us operate our website and provide museum information (such as hosting providers, analytics services, and customer support tools)
  • When required by law or to respond to legal process
  • To protect our rights, privacy, safety, or property, or that of our users or others
  • In connection with a merger, acquisition, or sale of assets

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, accidental loss, destruction, or damage. While we strive to protect your personal information, please understand that no method of transmission over the Internet or electronic storage is 100% secure.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including to satisfy any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, and the purposes for which we process it.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

  • Access to your personal information
  • Correction of inaccurate or incomplete information
  • Deletion of your personal information
  • Restriction or objection to certain processing activities
  • Data portability
  • Withdrawal of consent (where processing is based on consent)

Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will promptly delete that information. We understand that parents may use our website to plan educational visits to the Perot Museum for their children, but we request that all contact be made by adults.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated version will be indicated by an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us through our website's contact form. We are committed to addressing your concerns and providing you with the best possible experience as you explore information about the Perot Museum of Nature and Science.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

  • Access to your personal information
  • Correction of inaccurate or incomplete information
  • Deletion of your personal information
  • Restriction or objection to certain processing activities
  • Data portability
  • Withdrawal of consent (where processing is based on consent)

E-mail Offers. If you do not wish to receive e-mail offers or other information or communications from us, you can opt-out of receiving such e-mail offers or other information or communications from us (other than e-mails or other information or communications related to correction of user data, change of password and other similar communications essential to your transactions or purchases on or through our Website by using the unsubscribe process at the bottom of the e-mail. Please be aware that it can take up to 10 business days to remove you from our marketing e-mail lists. If you opt-out from receiving our marketing e-mails, you may continue to receive certain status e-mails relating to your transactions and purchases on or through our Website.

Online Behavioral Advertising. We may use your information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. Certain third-party advertising networks that deliver behavioral advertising are members of the Network Advertising Initiative ("NAl"). You can prevent NAl member companies from collecting preference data about you by visiting yafuli-pocuvi.com and following the NAl's directions. Note that if you opt-out through the NAl, you will still receive advertising. In addition, if you opt-out through the NAl and later delete your cookies, use a different browser or buy a new computer, you will need to renew your opt-out choice.

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